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MCO-06 SOLVED ASSIGNMENT (Code: IGNOU MCO-06 ASSIGNMENT)

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MCO-06 SOLVED ASSIGNMENT
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MCO-06 SOLVED ASSIGNMENT MCO-06 SOLVED ASSIGNMENT MCO-06 SOLVED ASSIGNMENT
MCO-06 SOLVED ASSIGNMENT HELP 2017-18
 
Product Details:          MCO-06 SOLVED ASSIGNMENT HELP
 
Product Name:            Marketing Management   
 
Format:                         PDF OR WORD FILE by email attachment same day
 
Pub. Date:                     NEW EDITION Current assignment
 
Edition Description:   2017-18
 
Rating  :                       GRADE A QUALITY DIFFERENT ASSIGNMENT TO DIFFERENT USER
 
 

TUTOR MARKED ASSIGNMENT

 

Course Code : MCO - 06

 

Course Title : Marketing Management

 

Assignment Code : MCO-06/TMA/2017-18

 

Coverage : All Blocks

 

Maximum Marks: 100

 

Attempt all the questions.

 

1. What do you understand by marketing environment? Discuss the impact of

 

demonetization (ban of Rs. 500 and Rs. 1000 notes) in November, 2016 on the marketing

 

environment in India in the short term and long term.

 

2. (a) Explain the relationship between market segmentation, targeting and positioning.

 

(b) Why it is necessary for a marketer to differentiate between buyer and consumer?

 

3. “Channels of distribution are different for different products”. Explain why it is so.

 

4. “No single medium of advertising is ideal in all respects”. Discuss.

 

5. Why the information on geographic distribution of consumers is important in pricing

 

decisions? Describe various methods of geographical pricing.


 

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