Mba Notes , Articles , Books , Projects
December, 2011
Ms-93 : Management of New and Small Enterprises
SECTION - A
1. (a) Examine the role of Govt.-of India in the development of SSI sector.
(b) "Entrepreneurial Competencies and skills can be developed through suitable training
December, 2012
Ms-93 : Management of New and Small Enterprises
SECTION-A
1. "Entrepreneurs ae self driven people with strong internal locus of control". Explain giving examples of some successful entrepreneurs.
2. What are the various financial institutions providing long and medium term loans ? Discuss their role in brief.
June, 2013
Ms-93 : Management Of New And Small Enterprises
SECTION-A
1. Briefly explain the meaning of Entrepreneurial competencies.Discuss the stages in which it is developed?
2. What are the factors which influence the decision for selection of site for a Small Scale Enterprizes (SSE). State the locational problems confronted in the selection of plant site with respect to single as well as multi-facility location.
December, 2009
Ms-92 : Management of Public Enterprises
SECTION –A
1. 'The changeover from public to private sector has taken a number of forms'. Critically comment on the statement taking into consideration the transformation of public to private sector.
2. What are the different types of audit ? Explain how public enterprises maintain a higher degree of accountability through audit process carried out by various government agencies ?
June, 2010
Ms-92 : Management of Public Enterprises
SECTION –A
1. "India's approach to economic development was compromise between a centrally planned economy and a market economy". Discuss.
2. How corporate Governance is relevant in today's context in public enterprises ? Explore one successful enterprise of your choice, which is society oriented.
June, 2011
Ms-92 : Management of Public Enterprises
SECTION – A
1. 'Economic development was sought to be achieved in different countries at different stages of development through different economic models.' Keeping this statement in mind list out the different models of economic growth. Discuss any two models.
2. Explain the various methods of parliamentary control and discuss their relevance in the present context.
December, 2011
Ms-92 : Management of Public Enterprises
SECTION - A
1. (a) What are the different objectives of public enterprises ? Explain in brief.
(b) What is the impact of economic reforms on the functioning of state of Public Enterprises in India ? Explain.
December, 2012
Ms-92 : Management of Public Enterprises
SECTION-A
1. 'The patterns of ownership and management of public enterprises vary from country to country'. Discuss the ownership and management pattern of Public Enterprises in India.
2. Briefly discuss the role of some important organs of the government machinery interacting with Public Enterprises.
June, 2013
Ms-92 : Management of Public
SECTION-A
1. Briefly describe the concept of socialism in context to Public Enterprises. Also discuss the emergence of Indian brand of socialism and its impact on the economic development of the nation.
2. Define 'Corporate Governance' and explain its concept. Comment on the recommendations made by Birla Committee (2001) and Naresh Chandra Committee (2002) on corporate governance.
June, 2010
Ms-91 : Advanced Strategic Management
SECTION – A
1(a) Discuss the nature and scope of Corporate Management. Is corporate management the same as corporate planning ?
(b) "Corporate strategy may exist at three levels." Explain. What are the distinctive characteristics of the three levels of strategy on the standpoint of various dimensions ?
June, 2011
Ms-91 : Advanced Strategic Management
SECTION – A
1. (a) What could be the different approaches to corporate management ? Critically analyze them by pointing out their merits and demerits.
(b) Discuss the components of corporate strategy. How could a company obtain the advantages of synergy ?
December, 2011
Ms-91 Advanced Strategic Management
SECTION – A
1. (a) Discuss the various kinds of corporate strategy and under which conditionsieach strategy would be followed ?
(b) Explain the process of policy formulation. Is policy formulation different from strategy formulation ? Discuss.
December, 2012
Ms-91 : Advanced Strategic Management
SECTION – A
1. Discuss in detail the nature and process of corporate planning and the importance of its implementation.
2. Bring out the historical perspective of corporate governance and discuss why has it become necessary for business houses to adopt a good corporate Governance.
June, 2013
Ms-91 : Advanced Strategic Management
SECTION - A
1. (a) Briefly discuss the approaches to corporate management. Which one, you think, can be regarded as more appropriate to Indian environment and why ?
(b) what is corporate policy and what is its significance" ? How could management formulate effective corporate policy ?
December, 2009
Ms-68 : Management Of Marketing
SECTION – A
1. (a) What are the stages involved in Promotional Planning and Strategy ? Explain the same by taking an example of a product of your choice.
June, 2010
Ms-68 : Management of Marketing Communication and Advertising
SECTION – A
1(a) Explain the concepts of frequency reach, effective reach frequency and continuity.
June, 2011
MS-68 : Management of Marketing Communication and Advertising
SECTION – A
1. (a) Different people buy same products / Brands for different motives. Discuss the above statement and identify the possible buying motives of a young professional for club membership.
December, 2011
Ms-68 : Management of Marketing Communication and Advertising
SECTION - A
1.(a) Discuss the concept of Integrated Marketing Communication as a tool for market development strategies.
December, 2012
Ms-68 : Management of Marketing Communication and Advertising
SECTION – A
1. (a) Explain the various sources of misunderstanding that may thwart the process of marketing communication, giving suitable examples.
(b) In what ways the advertisers make use of consumer learning concepts ?
June, 2013
MS-68: Management of Marketing Communication and Advertising
SECTION – A
1. (a) Explain some of the important learning theory concepts of relevance to advertisers.
(b) Discuss the Ethical Issues in Advertising giving suitable examples.
